Who is DELFRANCE?
DELFRANCE is a purist, a designer who makes "URBAN SARTORIALITY" his own mantra, believing in fashion as an absolute value outside of commercial logic. Despite his various commitments, he passionately pursues his vision from his small studio in Nîmes, France.
Born in 1972, DELFRANCE hails from Coronel Fabriciano, Brazil, with an Italian father and a Brazilian mother, to whom he owes his freedom of thought (one piece of advice: "Do what you believe in, but take it seriously"). The country where he grew up and the strict Catholic high school he attended weren't very stimulating from an artistic standpoint. Until he found a book about FASHION: his (creative) life started at that moment.
He studied fashion design at the Marangoni Institute in Milan, where he became enthusiastic about the new concept of experimental fashion for which Milan is the capital (in the 80s, the city hosted fashion designers such as Gianni Versace, Giorgio Armani, and Franco Moschino, who revolutionized the global fashion scene), and for the first time, at the age of 19, he seriously considered a career as a designer.
His first encounters with the fashion industry occurred in Vivienne Westwood's studio in London, one of the most avant-garde designers of the time, where he had the extraordinary opportunity to work with the creator and travel to Paris for a fashion show. For DELFRANCE, the impact was devastating, and it was only at that moment that he understood the meaning fashion could take: free, creative, unconventional, and outside of any pre-established scheme.
The radical change of direction came under the pressure of his father, who helped him materialize his first men's line in 1996. When asked today about the reason for his choices, he responds, "A designer creates objects independently, then distances himself from them and leaves them for people to enjoy. Fashion, on the other hand, is in constant relation with the body and the mind. It's a challenge."
In 2005, he obtained a master's degree from the Carlo Secoli Institute. In 2008, after studying at the École de la Chambre Syndicale de la Couture Parisienne, he made his debut with his first women's ready-to-wear collection.
DELFRANCE's collections are inspired by a sensual and extremely elegant woman. Entirely made in Italy, they are characterized by a judicious choice of materials and meticulous attention to cuts, volumes, and details.